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Anglo Asian Distribution Pte Ltd. - Importer, distributor and exporter of consumer goods, food and non-food, to retailers and catering 

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Importer, distributor and exporter of consumer goods, food and non-food, to retailers and catering end-users.
The company was set-up initially to service the retail sector, an area in which the founder of the company has many years of experience, both in UK and overseas. However it was fairly quickly identified that:
(a) The retail opportunity is limited for the 'niche' product in which we specialise
(b) The catering and hotel/club sector offer good retail opportunities for growth.

Whilst we will continue to develop in the retail sector and build on our reputation of supplying quality at reasonable prices, our aim is to build on the success we have already achieved in the catering sector and maximize the opportunity by presenting an ever-widening range of acceptable products to this sector.

Although the catering market is highly competitive, the advantage for AAD in developing this sector with our existing agencies is that, once business is established, margins are reasonably attractive and can be maintained. This allows for the introduction of other products with lower operating margins whilst remaining cost-effective.

The most difficult step in entering the catering market is the first step. This is because, unlike the retails sector where many different suppliers are selected to give customer choice and product competition, the catering sector prefers few suppliers with arrange of different items.

MAJOR CUSTOMERS (over 300 live accounts, the major accounts as follows).

RETAIL Hotel and Catering
Cold Storage British Club
7-Eleven Stores Tanglin Club
Smart Supermarkets Singapore Cricket Club
Kerry's Stores Hollandse Club
Sogo All Major Hotels (Including Raffles)
Daimaru Delifrance
Takashimaya Many Bars and Restaurants (Especially with Western Feel)
C K Tang Ships Chandlers
 
 ANGLO-ASIAN DISTRIBUTION PTE LTD
194 Pandan Loop #07-20
Singapore 120194
Tel : (65) 775 3845
Fax : (65) 775 2169

Incorporated in the Republic of Singapore, December 1993. Authorised share capital 400,000 ordinary shares of S$1.00 each Issued shares 194,000 ordinary shares ofS$1.00 each (58,000 additional shares to be issued).


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