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Thailand Marketing Companies, Thai Marketing Agencies


Our study of marketing in Thailand is concerned with two sections: direct marketing in conventional terms and Internet marketing, indirect marketing. At Bangkok Companies our main function is to help other companies in Thailand and outside Thailand to run successful direct marketing campaigns.

For many people the distinction between marketing and advertising is blurred at best. Totally incomprehensible at worst. Thai companies and the executives in charge often have little grasp of even the basic principles of 'getting the message across' and creating a brand image that will attract and satisfy the needs of their customers and prospective customers.

Many companies in Thailand, Bangkok especially, are run by rich Thai or Thai-Chinese families. These organizations have in the past had little need for a dedicated marketing policy or marketing department. They depended on brand loyalty and a lack of competition. Times have changed. My how they have changed. The market for products and services for the consumer and for commercial and industrial customers has changed dramatically in the last twenty or so years that I have been here in Bangkok.


Major changes in Thailand have firstly been fueled by an increasingly affluent domestic market. I must quantify the word affluent as used in the context of Bangkok and Thailand. In the true sense of the word affluent brings to mind a rich or certainly upper middle class who can afford the finer things in Life. Expensive cars, holidays abroad and expensive luxury goods like designer clothes and high end electronic items. Yes there are consumers out there who fall in this income bracket, and they are increasing in number. However it is in the middle and lower income brackets that the most significant changes have been appearing over the last ten or even twenty years.

Bangkok Companies is primarily a marketing company. Our original aim was to compile the best database, and by that I mean usable database of companies in Thailand. The scope of this company list in the early months narrowed when we realized that our target market was situated in a small geographical area namely Bangkok. We were selling training courses to companies in Bangkok mainly as it was here that our teachers lived and worked amongst the international schools and Thai universities.

If you require any information on this sector please email with your requests.

The Marketing Association of Thailand (MAT) was established in April 1966 by a group of marketing executives with the advice and assistance from officials of International Labour Organization (ILO) and the Productivity Centre of Thailand.
The Marketing Association of Thailand is a professional and non-profit organization which has its main objectives as follows :

1. Promote and develop professional marketing practices in Thailand.
2. Initiate and encourage training seminars and educational programmes to bring about a continuing improvement in the understanding and effective implementation of marketing concepts in business management.
3. Formulate a generally accepted set of marketing ethics to uphold the high professional standard and ensure that marketing in being used for the betterment of society, morality and virtues of life.
4. Provide venues and occasions for professional marketers to get together to exchange ideas, opinions and experiences.
5. Promote marketing as a worthy and honourable profession.
6. Cooperate with other organizations in promoting marketing development and training.

The Association has 3 categories of membership, i.e. :- 1. Ordinary and life-time individual membership.
2. Honorary membership.
3. Institutional membership.

The members vote in a President at an Annual General Meeting for a two-year term. The President will then form his own Executive Committee to help run the Association. A President can only be elected to his office for two consecutive terms. The President and his Committee are supported by staff headed by an Executive Director, who are all hired by the Association.

The Marketing Association of Thailand conducts, throughout the year, more than 50 seminars and training programmes both in Thai and English languages. It also provides in-house training services for interested companies. The Association occasionally invites international authorities to lead marketing management seminars in Thailand.

In addition, the Marketing Association of Thailand strongly supports activities of marketing clubs and association under its umbrella, i.e., J-MAT, Y-ME, SEC.

The Junior Marketing Association of Thailand (J-MAT) was established in 1984. This programme enrolls undergraduates in marketing from various universities throughout Thailand with the aim to equip the students with the necessary knowledge, experience and skills so that they can become good marketing professionals in the future. Activities include marketing debates, marketing quizes, and basic marketing training. The annual highlight is the Marketing Plan Competition in which thousands of students join in to present their marketing plans based on a given product / business set by the Association. The winning team will receive the prestigious trophy bestowed by Her Royal Highness The Crown Princess of Thailand. The Executive Board comprises representatives of individual universities who serve on the Board for one academic year.

The Young Marketing Executive Club (Y-ME) was formed as a sub-group of the Association in 1988. The aim is to promote fraternity among young marketing executives, and to develop a new breed of seasoned marketing executives to carry on the Association’s unending task of promoting a higher professional marketing standard in Thailand. The Club has its own Chairman and Committee responsible to conduct its own activities.

The Sales Executive Club (SEC) was founded in 1993 to promote and develop knowledge and skills for executives responsible for sales activities in any industry. The Club serves as a centre for exchange of knowledge, ideas and experience in sales management. It focuses on developing quality sales management personnel with high ethical standards and promotes the good image, faith and confidence in sales professionalism. The Executive Board works for a two-year term.

J-MAT, Y-ME and SEC are instrumental in developing marketing and sales professionals at all levels in support of MAT. Each club has working groups from institutions or agencies which meet on a regular basis to exchange views and conduct activities that benefit the marketing and sales industry.

The Association maintains a well stocked library for use by its members and publishes a quarterly “Marketing” magazine in Thai for free distribution to its members as a means to exchange ideas and to keep contact.

At the international level, the Marketing Association of Thailand is a founding member of the Asia Pacific Marketing Federation (APMF), which serves as a centre for cooperation among the marketing associations throughout the Asia Pacific region. Major activities of the Federation are the Certified Professional Marketing (CPM) programme and the annual Asia-Pacific Marketing Conference. The members of the Federation include Australia, Hong Kong, India, Indonesia, Japan, Korea, Malaysian, Pakistan, Philippines, Republic of China, Singapore and Thailand. The Marketing Association of Thailand also works closely with other international institutions of learning in promoting marketing development and training throughout the region.

MAT has its office at 1168/21 Floor 14 Lumpini Tower, Rama IV, Thungmahamek, Sathorn, Bangkok 10120 Thailand Tel. 6602 679-7360 to 3 Fax. 6602 285-5988

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Following you will find lists of marketing companies involved in the marketing business in Thailand. If you want Bangkok Companies to put you in touch with a marketing company or simply supply a database of these companies then please email

Featured Thailand Marketing Companies

Guzz Media
Our company are advertising products distribution. We offer product for advertising and display such as LCD player, touch screen kiosk and other moving display item. We are interested in new advertising stuffs and display stand that have design and differentiate to distribute to Thailand market.
Products & Services: Advertising products, Advertising Materials, Exhibition Equipment

Ikonatix Co., Ltd.
We are an Internet Marketing company specializing in Web design, Broadcasting SMS, E-mail and Advertising via Forum to Thai company & exporters. We represent as Internet Marketing for our real estate partner in Thailand. We accordingly make the following offer: Full Service SMS Marketing, Full Service E-mail Marketing, Full Service Forum Advertising
Products & Services: Web Design, SMS E-Mail Broadcasting, Internet Marketing

Paragon Create House
Paragon create house Co.,ltd. Was found in 2005 by the group of creamy advertising people in Thailand. We are a one-stop-service as a full-service advertising agency with combination of integrated marketing communication. Dedicated to creating, planning, handling overall marketing & brand strategies & sale promotion for our clients. We provides and outside point of view to the effort of selling product and services. We are also to serve both of local and international branding and deliver the high quality and client satisfaction.
Products & Services: Arts designing, Advertisement Agents, TV Advertising

Tis Marketing Company Limited
Thailand web design internet marketing advertising company offers web design, web graphic design, web promotion, web marketing services including professional web site design, e-commerce web design, web programming and database, Search Engine Optimization (SEO).
Products & Services: Thailand Web design and Graphic design, Ready Website, Internet Marketing Consulting, SEO consulting service


If you are looking for a marketing company in Thailand then please complete the request form for more information or visit our main site Bangkok-Companies

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